Gift cards / gift certificates
A gift card is a prepaid stored value card that can be used to redeem items of similar value. Retailers sell gift cards — which can be digital or physical — and customers can later redeem them for products in the stores they've issued. Recently, gift cards have become extremely popular due to the unique benefits they provide to retailers and customers alike. For customers, they eliminate the problem of gifting unwanted items to loved ones. For retailers, gift cards can be used as effective and practical marketing and sales tools. They increase brand awareness and direct potential customers to e-commerce websites.
In addition, they can be used to win customer loyalty. For example, it can be spent as a reward for a loyalty program and can be personalized. Most importantly, they are guaranteed methods of increasing sales and revenue through repeat sales, cross-selling, and upselling.
AbleCommerce
ViArt Shop
Fortune3
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