4 reasons to choose a HEADLESS ecommerce architecture

Nowadays, the pressure on companies to invest in a multichannel marketing strategy is enormous. The customer is always right, and at least 72% of them prefer to interact with companies through multiple channels. Moreover, there is additional pressure to take the marketing strategy a step further by adopting a [...]
7 Methods to Reduce Online Shopping Cart Abandonment

Abandoned shopping carts are an e-commerce problem that will probably never go away. For context, a shopping cart is said to be abandoned when a shopper leaves the site without buying any of the added items. According to several credible surveys, as many as 70% of online shoppers abandon their shopping cart at some point. Moreover, [...]